Así habla la ciudad — Madrid Gráfica Abierta 2024
Nelli Kamaeva
Poster
On a city's voice never being one register — the official sign and the muttered aside talking over each other, in three languages at once, themed "this is how the city speaks."
A poster about a city's voice, which is never one register: it's the official sign and the muttered aside, talking over each other, and you're not meant to catch every word.
CIUDAD glows in neon-green outline across the top, a Spanish poem about the city's rhythm running calm beneath it — and then the same idea collapses into orange-and-white handwriting that sprawls sideways and upside down, half-French, half-illegible, like overheard conversation. The contrast is deliberate: the city speaks in clean type and in scribble simultaneously.
That's the argument, and it answers the "Así habla la ciudad" — This is how the city speaks — theme by letting the city talk in several languages at once.
Links & coverage. Official: https://madridgraficaabierta.com/ · https://madridgraficaabierta.com/convocatoria-2024/ · https://madridgraficaabierta.com/exposiciones/ · https://madridgraficaabierta.com/carteles-2025/ · https://wemadrid.es/madrid-grafica-abierta/. Press & coverage: Tribuna Complutense (Universidad Complutense de Madrid) — https://tribuna.ucm.es/news/exposicion-asi-habla-la-ciudad-bellas-artes-ucm-inaugura-madrid-grafica-abierta-2024 · Nina Pájaro (designer blog) — https://www.ninapajaro.com/2024/11/asi-habla-la-ciudad-madrid-grafica.html · UDIT Universidad — https://udit.es/actualidad/el-trabajo-del-docente-miguel-rejas-reconocido-en-madrid-grafica-abierta-2024/ · Foro por Madrid — https://www.foropormadrid.es/actualidad/foro/la-sexta-edicion-de-madrid-grafica-sale-a-la-calle/.
A poster about a city's voice, which is never one register: it's the official sign and the muttered aside, talking over each other, and you're not meant to catch every word.
CIUDAD glows in neon-green outline across the top, a Spanish poem about the city's rhythm running calm beneath it — and then the same idea collapses into orange-and-white handwriting that sprawls sideways and upside down, half-French, half-illegible, like overheard conversation. The contrast is deliberate: the city speaks in clean type and in scribble simultaneously.
That's the argument, and it answers the "Así habla la ciudad" — This is how the city speaks — theme by letting the city talk in several languages at once.
Links & coverage. Official: https://madridgraficaabierta.com/ · https://madridgraficaabierta.com/convocatoria-2024/ · https://madridgraficaabierta.com/exposiciones/ · https://madridgraficaabierta.com/carteles-2025/ · https://wemadrid.es/madrid-grafica-abierta/. Press & coverage: Tribuna Complutense (Universidad Complutense de Madrid) — https://tribuna.ucm.es/news/exposicion-asi-habla-la-ciudad-bellas-artes-ucm-inaugura-madrid-grafica-abierta-2024 · Nina Pájaro (designer blog) — https://www.ninapajaro.com/2024/11/asi-habla-la-ciudad-madrid-grafica.html · UDIT Universidad — https://udit.es/actualidad/el-trabajo-del-docente-miguel-rejas-reconocido-en-madrid-grafica-abierta-2024/ · Foro por Madrid — https://www.foropormadrid.es/actualidad/foro/la-sexta-edicion-de-madrid-grafica-sale-a-la-calle/.
Así habla la ciudad — Madrid Gráfica Abierta 2024
Nelli Kamaeva
